AM.XANDER Spring/Summer 14

Yesterday I was invited to the showroom of KARA LIU and AM.XANDER's 2014 collections and I had the absolute pleasure of meeting two extremely creatively and conceptually elevated passionate designers, Kara Liu of KARA LIU and Jason Alexander Pang of AM.XANDER. As graduates from Melbourne's prestigious fashion institution, RMIT, they both have strong directional aesthetic envisioned for their respective brands.
I'll be featuring their collections separately, first up is AM.XANDER Spring/Summer 2014.

AM.XANDER by Jason Alexander Pang

Following an internship with one of fashion's most respected print mavens Mary Kantrantzou, Jason launched his Spring/Summer 2014 collection and it is nothing short of astounding.

Jason manages to perfectly encapsulate high fashion menswear and street menswear thus, offering a dynamic equilibrium between the two. He wanted to strip down the culture of print in the fashion industry - taking it away from the floral plague and regress it back to the basics. Jason's work contends the interplay of commercial, approachable fashion with the innovation and progression extended by high fashion labels. Although his work is primarily concentrated on prints, he equates prints with surpassing detailed tailoring and textiles.

His Spring/Summer 2014 collection featured a collection of prints that were each more individualistic, futuristic and culturally relevant than the one before. The basis of his prints were inspired by the male dominated sci-fi gaming culture of modern day society. The contrasting notions of rawness and liquidity between his prints and textiles provided the perfect basis for the consumer of his garments to be worn without extreme extravagance and flamboyance. The relationship he develops through his collection with his consumer is a rare one as he portrays modern culture and values of society in a specific time frame through his garments, his consumer is ultimately wearing the past, present and future.

The fabric composition of his collection, polyester, is a choice which demonstrates his mature understanding of fashion as a designer. Working primarily with a medium of print on garments, Jason is able to recognise the importance of textiles and the importance of be able to advance the longevity of his garments.

AM.XANDER is a label which recognises and bridges the menswear gap between candid street wear and high fashion which represent the two notions of commercialisation and conceptualisation, while exploring the necessitated respects of today's society.

AM.XANDER is a true and honest representation of the democratisation of fashion.

To view more of the AM.XANDER Spring/Summer 2014 collection head over to the website and make sure you all like the facebook page aswell!